The game is our language.

HOOP Streetball Community doesn’t just transform courts. It changes mindsets. We believe in more human technology, more inclusive sports, and a community forged from respect.

Press room

This is where we share what happens on and off the court. News, interviews, and official content for media outlets that want to understand HOOP’s impact on streetball culture.
20260312 Spain is Sport Hoop Presentation at Laietà

HOOP installs the first smart 3×3 basketball hoop in Barcelona

Read on web
20260305 Diari SPORT Jordi Villacampa

Jordi Villacampa brings sports to 4YFN with Hoop

Read on web
20260304 TV3 TN Migdia Coke Ferreiro 4YFN MWC26

Future Projects at 4YFN (MWC Barcelona)

Watch TV3
Interview Hoop at MWC Alejandro Bilbao

Showfloor Feature: Hoop Slam

Watch on web
Afydad-Spanish-Sport-Associaton-HOOP-SLAM-the-Barcelona-startup-that-combats-sedentary-lifestyles-with-urban-basketball-and-technology

HOOP SLAM: The Barcelona startup that combats sedentary lifestyles with urban basketball and technology

Read on afydad
Coke Ferreiro Hoop on Club 343 YouTube

Urban Basketball Revolution

Watch on YouTube
Revolució-4-0-Revolution-in-basketball-smart-hoops-3Cat

Revolució 4.0: Revolution in basketball: smart hoops

Listen on 3Cat
Hoop-Slam-wins-the-Sportstech-Startup-Challenge-2025-with-its-smart-hoops

Hoop Slam wins the Sportstech Startup Challenge 2025 with its smart hoops

Read on 2playbook

Media room

High-quality multimedia content about HOOP: visual assets, product and branding videos, available for media and collaborators who share our vision of connected sports.

Street basketball is more than a sport, it’s a culture. The city, our metaverse. The court, the best stage.
We create the court, you create the game. Playing is fun. Enjoy it.

Basket